Enterprise 360 Video
Enterprise 360 Video
A cross-industry video campaign to standardize Oracle’s opening sales pitches
The challenge: Our customers were hearing different messages from each different sales representative.
The solution: We created “Enterprise 360” to tell an all-encompassing story of Oracle benefits across products.
To launch this project, we created a series of experiences including:
Printed leave-behinds
Interactive touchscreen iPads equipped with these videos
Branded way-finding stickers for in-person meetings
Models of the Supremo fitness buildings
QR code content paired with the models that empowered participants to explore the E360 story
An Oracle challenge for all 9,000 North American sales representatives to learn and win a t-shirt
I wrote all copy and voice acted, Glen Sheehan creative directed, Alina Castro and Nirav Patel modeled, Marius Baciu and Sergiu State video edited.
We continued this project with a series of “i360” videos,
continuing the e360 story for industry-specific audiences.